Sales & Marketing Manager

Kilkenny, Full Time

We are recruiting for a Sales & Marketing Manager for a 4* property in Kilkenny.

Key Responsibilities:

Sales Focus:

  • Actively pursue and refer sales leads to Sales Executives
  • Maximising revenue from all market segments i.e., Conference, Events, Wedding, Room Hire and Food & Beverage
  • Achieving set annual sales targets – Room Hire, Conference and Functions
  • Undertake site visits and show arounds as required
  • Servicing of existing Key Corporate, Leisure and Conference Accounts for the Hotel
  • Identify and develop new Key Corporate, Leisure and Conference Accounts for the Hotel 
  • In conjunction with the Marketing Manager, target and develop an agreed level of PR exposure and activity for the hotel
  • Organise and liaise with the team to attend trade showcases and wedding fairs

Management Focus:

  • Ensure the smooth and efficient operation of the sales department
  • To put emphasis on the Hotel’s Brand Standards and ensure that they are being followed at all times
  • Review the Mystery Shopper report, feedback to team and create a plan for improvement if necessary
  • Direct management and development of the Sales Executives
  • Conduct weekly sales meetings with the Sales Executives – review Mindaclient reports and progress sales actions
  • Manage the administrative function of the department – i.e., ensure correct preparation of the function sheets
  • Ensure the quality of all correspondence to clients and that quotes, emails and literature are in line with Hotel standard
  • Ensure that the correct information is shared with accounts and resolve any issues effectively

Strategic / Reporting:

  • Management of annual “Sales & Marketing Plan” for the Hotel in conjunction with the Marketing Manager
  • Forecast the monthly revenue for meetings and conference & banqueting
  • Prepare a monthly and quarterly report that outlines progress against targets in all key market segments and against the “Sales & Marketing Plan”
  • Complete monthly report for accurate tracking of corporate business i.e., “Corporate Tracker”


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