Marketing Manager

Dublin, Full Time

We are currently recruiting for a Marketing Manager for our client. The ideal candidate will come from hospitality or hotel background and has covered all aspects of Marketing. They are looking for a driven pro-active person that has a passion for marketing. 

Duties & Responsibilities

  • Executes annual marketing plan to budget, in consultation with the DOS&M.
  • Partners with DOS&M to create an annual marketing plan aligned to hotel sales and revenue strategy.
  • Works with Senior Team in driving department Marketing strategy, utilizing on-property and off-property social platforms to deliver maximum results for the business.
  • Works closely with management to ensure departmental Sales & Marketing strategies are aligned with each department’s overall plan.
  • Liaise between appointed creative agencies and printers in regard to collateral and artwork for adverts.
  • Facilitates social media engagement and updating content in local digital.
  • Responsible for daily management of all hotel social media platforms.
  • Develops a comprehensive Annual PR plan with monthly updates along with both PR Agencies and execute post sign-off from DOS&M.
  • Manages all direct marketing mail-shots and e-zines to clients as per agreed calendar.
  • Manage and monitor all database marketing activities.
  • Partnership Marketing – in conjunction with Marketing Team identify and evaluate new partnership marketing opportunities with local companies and attractions.
  • Manage all marketing and sales events as required – trade shows, ladies day, client events, golf days etc.
  • Assist in managing annual marketing budget and purchase order system to enable development of hotel specific campaigns, promotions, collateral, etc. to drive revenue and meet property objectives
  • Assist in managing controllable expenses such as advertising and promotions, operating supplies. 
  • Maintain a tracking system for financial documents.
  • Prepares and presents monthly marketing update at Strategy Meetings.
  • Build direct marketing plans, targeted campaigns, and activated platforms to the end of driving consumer awareness and preference, increasing market share, and building brand awareness.

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