Marketing Manager €50k
Co. Kerry, Full Time
Role Overview:
As the Marketing Manager, you will play a key role in supporting the execution of the group’s marketing strategy. You will be responsible for managing the day-to-day operations of the marketing office, ensuring the smooth workflow of the team, coordinating marketing activities, and supporting the delivery of brand campaigns. This is a hands-on role requiring strong organisational skills, excellent digital marketing skills, creativity, and an exceptional eye for detail.
Key Responsibilities:
- Support in managing the daily operations and workflow within the marketing office to ensure timely and effective delivery of projects.
- Oversee digital marketing performance across the hotel portfolio, driving improvements in visibility, engagement, and direct bookings.
- Work closely with the revenue and hotel management teams to align marketing efforts with commercial objectives and seasonal strategies.
- Coordinate and execute multi-channel marketing campaigns (digital, OTA, print, social media), ensuring alignment with the group’s overarching strategy.
- Support the Director of Marketing in the planning and implementation of group-wide marketing initiatives.
- Monitor and report on key performance indicators for all marketing activities, using data insights to drive improvement.
- Assist in the creation, editing, and distribution of marketing content and collateral.
- Maintain brand guidelines across all communications and ensure adherence of guidelines by respective teams and partners.
- Assist in the planning and execution of photoshoots, influencer collaborations, promotional events, and PR activities.
- Champion brand storytelling that aligns with the luxury positioning of the collection.
Key Requirements:
- Minimum 3+ years’ experience in a senior marketing role within the hospitality or luxury brand sector.
- Proven ability to manage digital marketing strategy and performance across multiple brands or business units.
- Strong project management and team management skills.
- Ability to manage multiple tasks in a fast-paced environment.
- Exceptional attention to detail and a strong sense of brand alignment.
- Proficiency in working with various hospitality software (CRM/PMS/CMS/Microsoft Office and Google Suite)
- A proactive, collaborative, and solution-oriented mindset.
- Previous experience managing office workflow or team coordination.
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